top of page

PROJECTS

Moments

Team Working

LUCID is matching the right business model to the inspirational idea and brilliant branding that is now Moments. Launching in 2025, the business needed a laser-focused strategy to get to market quickly and effectively.

  • Define the product most likely to succeed in the market first

  • Define the scope of work and teams required to get this product to market

  • Define the budget required to get the company and product to market

  • Secure the LOI sales orders from the right early-adopter B2B customers

  • Secure the right funding partnerships

  • Put the right management team in place giving the founder, the company and the products the best chances for success

ORION by Up-Switch

Working with partners

LUCID launched ORION by Up-Switch after being tasked with creating the brand, go to market strategy and budget allowing Up-Switch, LLC owners to bring their new and innovative gaming product to market.

  • Defined the IP strategy (patents, trademarks, copyrights) to protect ideation, design  and the brand

  • Brought design partners and manufacturing partners together to create the unique yet manufacturable product to market

  • Defined the product brand named ORION

  • Established all North American trade partnerships and the global sales strategy including pre-launch sales from major retailers

LUCID Vision LVX

Working together

LUCID was tasked with creating intuitive and interactive eyewear products that meet or exceeds all US military specification requirements for extreme use. LUCID Vision LVX is the daily use solution for soldiers, specialized national and state agencies personnel and all emergency response professionals like police officers and firefighters. Release date 2019.

  • Required to meet or exceed ANSI Z87.1 standards

  • Integrated digital stereo audio capture

  • Integrated digital stereo audio output

  • Integrated digital video capture

  • Integrated AR technology and display

LUCID monitors

Lucid Monitors

LUCID was asked by a major manufacturer to create a valuable brand name for their monitor products sold outside of North America. The manufacturer struggled to differentiate themselves from their competition.

  • Defined profitable non-standard monitor segments for high-end products sold into the region

  • Defined the product requirements, design strategy, branding and pricing model

© 2024 Lucid Technology Holdings, LLC

bottom of page